Oh, Yeah, Gourmet Applesauce.

Applesauce? Really?

Rudys Fruity Applesauce, an endeavor that caters to gift basket stores and gourmet niche foods, almost never happened. In an odd way, we had to thank a tanking stock market for our success.

Several years ago I had been working at mutual fund investment firm and the stock market was doing its typical volatility thing (anyone remember Y2K?) and things were looking fairly bleak for the investment industry. The dot com boom had just busted and many investors were literally frozen with fear about trying to make any more decisions as to where or how to invest their funds. Many had great losses (albeit on paper) and were sitting deathly still.

Now, an applesauce business was nowhere on my radar, but, I had managed to save a little bit of cash and discussed with my wife the idea of doing some type of business for ourselves. With a high probability of a layoff looming in the not too distant future we decided to start looking around as well as brainstorm for ideas. It was the fall season and here in New Hampshire that means many things, but, one especially: apple picking.

Making Applesauce

One day I had gone to a local orchard and bought some apples, took them home, found my favorite applesauce recipe and started churning out my favorite food. I had cooked enough of it that I was giving some of it away to relatives and my sister-in-law, who LOVES our homemade applesauce, joking said that we ought to consider selling our applesauce to local gourmet stores.

It was one of those “Sweet Baby Jesus!” moments. Thank goodness we had never owned a business before that time!! We began a very arduous, but, ultimately, rewarding process of trying to establish a home based business. It took us to places and people we never thought wed ever go or meet. The research alone was brutal. Government licenses, cooking processes, jars, recipe trials and errors, creating a logo, marketing, safety procedures, sales, internet presence, etc. The list now seems HUGE looking back.

The Applesauce Name

But, we were successful! The name for our gourmet applesauce business, Rudys Fruity Applesauce, is a homage to my father-in-law who passed away while we were in the early stages of establishing the business. The flavors came about through extensive family food tastings to see which combinations of fruit worked with our apples.

Some of our greatest times have come from the many trade shows and product samplings at stores that weve been able to do around New England. Weve been honored with doing a tasting/presentation at an inauguration for one of New Hampshires governors, at the State House! That was a hoot AND we were named as The Best of New Hampshire by New Hampshire magazine a few years ago.

Weve seen folks use our gourmet applesauces in cookies, oatmeal, bread, with granola and warmed up served on ice cream! Applesauce is loaded with fiber and nutrition so ranks as a top health food.

Were still a small business. Weve had a few set-backs. But, weve revamped our website, taken a few more deep breaths and continue to march forward. Ya gotta love this country!!

Tomorrow I’ll write about trying different fruit combinations. Kiwi/Pear? Coconut? Who knows!

Have an applesauce day!

James Marnley Explains The Benefits Of A Home Based Business

one. James marnley implies Figure out what you want to do
You know you want a enterprise that is yours and mainly based mostly in your have domestic but you may perfectly not be absolutely sure what exactly you want to do. No just one can make a selection this for you. You will have to choose an region of exercise where ever you have a bit of comprehending and most importantly, a enthusiasm. Right after all, you are in all probability leaving your working day task simply just due to the fact you were not glad with what you are carrying out. Really never make a decision but one more type of functionality that will be a distress, relatively decide on a matter that you enjoy executing.

James marnley points out, if you are an avid athlete, it’s possible you will want to supply sporting actions supplies, or some variety of info and facts merchandise anxious with sporting activities activities. When it will occur to on the web promoting you have a option: to endorse a actual physical products that can be delivered, or to advertise an digital item this form of as an book or a firm, these forms of as proo on the lookout at or modifying. Mind storm and choose your place of curiosity and then adhere to it up until eventually ultimately your modest business plan gets unique.

two. James marnley proceeds to say Established up your residence area of work
If you want to function at dwelling you will want a different area wherever you can get the task performed proficiently. It will not have to be a big location of do the job, but it has to be a area in which you can get the task completed devoid of disturbance. At the time you have carved out your accomplishing the job spot, you have to equip it. The bare minimum is an up to day laptop or laptop or computer with a extremely great connection to the World wide world-wide-web. You will most likely have to have software program system these as an html editor, an ftp software, and an artwork or photograph enhancing approach these kinds of as Adobe Photoshop. A great accounting plan will also be demanded at the time you get rolling and the income begins off flowing in.

3. James marnley states from knowledge that you really should Make guaranteed that you have a back up money
Placing up a profitable home company is more challenging than it appears to be and more difficult than the ads would have you imagine. In the initial months you could not make any funds. Spending plan some income to address the preliminary period of time when revenue are very likely to be zero or extremely small, and system your 1st 12 months realistically so that you can survive during the starting off period of time.

4. James marnley claims the important is to Decide on a proper domain identify and register it at a dependable registrar
Your area identify is your model title and it will turn into your online identification. The title must describe what you do and it really should be memorable. A further detail to contemplate when choosing on a area is to check out to involve a look for search term that your possible buyers would use when finding you.

Lots of of great domain names are already taken. The greatest way to locate out is to go to a person of the reliable registrars these as Godaddy, Yahoo or Directnic and set your plan into the lookup box. You will obtain out if the area name is offered and also discover alternatives. Don’t be tempted by small price tag registrars that are not nicely recognized. If they fold, then you could have difficulties retaining your area name.

5. James marnley says hosting is important – Obtain a dependable internet hosting support for your organization
As with the domain registration, select a web hosting enterprise that is nicely known and not a rip-off and that has great customer support. Check out to see if they have 24 hour phone provider or an on-line chat assistance. Select up a web hosting deal that has enough place for your desires. Typically most internet sites only use a compact portion of the world-wide-web place that is presented. If you are not confident which offer to get, ask the revenue departments of a handful of of the primary internet hosting corporations to see what they offer.

6. Style and design and Boost Your Web page
Your website is your retailer-entrance. It is your sales agent and it is your enterprise go well with all in a single! You can make a very good impression with a skillfully created web-site, and whichever you spend in a superior design will be repaid later on on. So never skimp on your internet site, have it built skillfully or buy a striking internet template and customise it to in good shape your demands. But even the finest site won’t be able to convey you revenue unless it is promoted on the web. Publicize your web page with compensated advertisements, by means of superior lookup motor position, by collaborating in on the net message boards and by distributing article content with a connection back to your site.

James marnley has adopted all these six actions in advance of and all organizations have proven to be a accomplishment. and you will be on your way to satisfying your dream of obtaining a home-based mostly company. There are a good deal of ripoffs on the web so you really should usually exploration into providers prior to doing business with them.. James marnley proceeds to say that if you can you need to aways test to check out the provider just before hand. Scam and fake opinions can be designed up by rivals so you can’t imagine what you browse on the web

Membership Sites – A Super Business Model For Recurring Income

Membership sites are exploding on the net as the core of business opportunities. Membership sites that have month-to-month membership subscriptions can produce you a massive recurring income every single day, weekly month to month and for every single year ahead.. Membership sites are gaining popularity on account of of their solid business models and chance to create recurrent income from multiple sources. Membership sites are great revenue models, both for your own business and for having the allure to affiliate marketers who will be eager to profit from your program.

Abundant articles about membership sites appear to be by folks who have not actually owned a lucrative one. I will make the same main point in relation to membership sites that other folks do: in basic terms that they are the best marketing on the internet business model going. One of the biggest reservations about getting a membership site open is the challenge of the graft that goes into the first setup; but this is always get over.

Membership

Membership sites are thriving and more mand more favour WordPress as the content developmentstructure. The ease of WordPress blogs makes them ideal as a Membership management platform. Membership businesses are much less vulnerable to changes in the marketplace. I’ve listed below the peak OCI keywords from a search on membership sites that I conducted using Market Samurai.. High OCI means that those searching on that search term are more inclined to purchase. What is apparent is that here is a strong benefit in health-oriented membership & building online businesses around those topical key words would be profitable. The other key trend is that there is an appeal in setting up membership sites themselves: people are searching on terms like “membership site scripts” with an intent to BUY…

Membership site oriented key words with 60-99% OCI:

membership camping
gym membership
gyms membership
travel membership sites
health club membership
cash membership site
fitness center membership
membership site scripts * people are looking to set them up…
athletic club membership
membership site for sale
gym memberships
esporta membership
health and fitness membership
gym membership software
mini membership site* mini sites always a popular model
mini membership sites*
instant membership site creator* there is a market for the computer software
memberships sites
memberships site
membership sites for sale
gym membership rates
membership site software
nysc membership
build membership site
build membership sites
membership sites software
wp membership site
business membership site
membership site creator
membership site design
membership site owner
building membership sites
membership site management

Enterprise

Marketplace share is essential to any business and membership merchandising provides a way to acquire massive market share. You don’t need to be an expert… anyone can begin an Internet membership business. Here’s why you must. The membership business model translates into a dependable income stream. They offer stability – folks become members in something they are eager about or for something they need. A membership site offers you satisfaction of continual interaction with your clients. If you get an idea for a new enterprise I soundly endorse building it around a membership site.

Promotion

Internet marketing is not for lazy people! Even the most excellent and most appealing ideas need to be put ‘out there’ before they can work. If you do search phrase research in the Internet marketing niche you can observe that among the most frequently searched for expressions: is how to make money online.

If you’ve been struggling to break even with your on-line home-based business, or even if you’re earning ‘okay money’ using Internet marketing, affiliate programs, niche marketing or blogging, prepare for a MAJOR SHIFT in your beliefs. I must have tested them all: niche internet marketing, pay-per-click, affiliate promoting – in short, a whole raft of other ways to earn a living on the internet but nothing actually ‘clicked’ for me. My blog is THE most important marketing tool I’ve employed to profitably promote my membership sites. Another impressive feature of a membership site is that you simply have to generate the content once and subsequently you can keep promoting it again and again.

WordPress

WordPress is extremely well-liked for the reason that it delivers you a powerful contents management platform. With WordPress its uncomplicated to generate a multi-leveled membership site using free wordpress plugins. With a WordPress weblog you can immediately host password protected contents without special plug-ins being required. Thesis Theme is one of the most common, SEO optimized premium WordPress Themes that allows you to mark out your entire web site layout. Irrespective of whether the membership site is paid or free, WordPress is a perfect software platform to turn your blog into a cash-producing membership site.

Conclusion

Membership sites are able to sell for a top price for the reason that business people are conscious of the intrinsic worth of a buying customer base. No matter if youre seeking to sell-on or not, membership sites are magnificent way to make cash on-line. Historically membership sites required costly and complicated scripts.
A membership site can be a major informational focus. Information sells and you can undoubtedly make a great deal of cash by offering well packaged knowledge in the formula of a fee-based membership website. Entrepreneurs with huge membership sites typically have email lists numbering in the 1000’s and their brand gets known as expert. I did not anticipate that creating membership sites would be easy!

Starting a Home Based Business and Goal Setting

Introduction

When you look back over human history, the concept of working from home is not new. A lot of paid work was done in the home. A shoemaker, for instance, would make his shoes in his own house and there are many other examples that can be given where people in times gone by worked from home.

However, with the onset of the industrial revolution in the 18th and 19th centuries, the locus of work shifted from the household to the factory. Now, with the advent of the computer and the World Wide Web, many people are discovering the rewards of starting a business that enables them to work from home.

Home based businesses are, in fact, some of the most rapidly growing segments of todays business world. If you are looking to start a business working from home this article will provide you with some home business start up tips and also look at goal setting when working from home.

A Summary of the Work from Home Benefits

When you work from home, you have many advantages that other business people do not have. You have no additional expenses incurred by rent or mortgage on the building. The start-up costs are likewise reduced or even eliminated, since the entrepreneur may already have the necessary items such as a telephone, computer, a printer, a fax and other office items. Time and money spent on commuting to and from work are also eliminated. All these factors have led many entrepreneurs around the world to start a home based business.

Starting a Home Based Business Home Business Start Up Tips

Along with setting your goals there are a number of actions that need to be taken when setting up your business. Below you will find a selection of business start up tips that will help you set up and run your home based business.

1) The need to be flexible in business. As times change adapt your home business to keep up with the trends in the home based industry implementing business opportunities, information products, software and training programs that compliment the business you have already set up and which help move you forward.

2) Consider what work you enjoy doing yourself and outsource the rest. Build a dream team of outsourced workers who can help you complete the numerous daily business tasks.

3) Dont go it alone, select a business mentor. Research your marketplace and find the top players in your niche and follow them learning from their experience. Opt into their subscribers list and learn from them. Work with a mentor who has been there and done it and who can support you with your business through coaching, education and training. Choose mentors who pass onto you their experiences so that you can avoid making the mistakes that will slow your business development down.

4) Do a vision book having set your business and personal goals which look at what you want to achieve in the short medium and long term visualize them? Put pictures into a scrap book, in a folder or on your home office wall and look at them every day to remind yourself why you are doing this in the first place. This will help you keep motivated. For example, if you want to make money on line and set up automated systems so that you have more time with the family put pictures of this into your vision book.

5) What business model to follow Whilst working online from home you will find that many business opportunities hit your inbox. However, how do you decide which one is right for you? Well, once you know what type of business you want to build, what you are passionate about and why you want to do it, then you will build the right type of business from the outset because you will only take on businesses that meet your own criteria. Dont feel obliged to join everything going. Just join what works for you and businesses that help you build the right business the right way so that you fulfil your own goals and dreams but also help others solve their problems along the way.

6) Have a daily plan of action Each night, go over what you have done in the day, see what you have accomplished, congratulate yourself and figure out how to carry it forward to the next day. Write up daily plans of action, cross them off as you do them and feel good about what you have achieved. This way you are looking at what you have done and not what you have not done.

7) Read inspirational stories and listen to music that motivates you Find articles in books, in magazines, or online, about people who have been successful at similar businesses. Play music that gives you a lift each day and which makes you feel upbeat and motivated.

8) Read out loud personal and business declarations Do this each morning as you get up. An example might be “No one will ever fire me again because I am my own boss” or “I will be debt free through my business ventures” or “I am now on a course to change my life totally and pull in millions of dollars”. Why would you do this? Well, because it helps you remove any limiting factors and by reading out your own declarations each day it helps you maintain your focus, stay positive and remove any limiting beliefs you may have every day.

9) Parallel Lines: Basically, you can stay in the system and the same place or choose a different path which allows you to leave the system and achieve your goals and financial freedom. Do not make excuses not to do something Just do it; your attitude is what propels you to go forward. Make excuses not to do something and you will stay put!

10) Register yourself with the appropriate Tax and Vat offices.

11) Set up your account with an accountant and set up a business bank account.

12) Get your home office set up with the Utility Company for the telephone lines, internet, mobile phones, gas and electric and buy and set up your computer system.

13) Look at what you are passionate about. What knowledge can you share with the world? Having decided upon the niche you are going to work in put your foundations in place by setting up your products, services, landing pages, auto responders, websites and educating yourself about marketing offline and online.

Its great that you know which business opportunity you are going to join and develop but dont make the mistake of not educating yourself about marketing. There are many elements to a successful business and if you take the working online route then as well as having an affiliate product or your own product or service to promote, you will need to learn about building squeeze pages and websites, list building, and investing in marketing and how to set up marketing funnels.

14) Work in a team or join an online community in your niche. Be a pro-active member adding value to the team and community that you are in by sharing your knowledge for the good of the team. In this way you will build your profile and also be able to feel part of a community of like minded people with a common goal of helping each other succeed.

15) Consider exactly what type of enterprise will you be running? Will you be selling products, or will you be performing services? Or maybe your home based business will be offering both. What kinds of products and/ or services will be offered? How will you go about obtaining those products, or the skills needed to perform the services? And how will you pay for them?

16) Your target audience What kinds of customers are you targeting? The general public? Local People? A Global Audience, Men only, or Women only? People in a certain age group, such as middle aged people or the elderly? And how much money do you expect to make from this venture?

17) What will the name of your business be? You should choose a name which both clearly indicates what the business is about and sounds attractive to the potential customer. For the work from home internet marketing niche the branding tends to be personal so that a website would have the domain name of the individual marketer.

18) Finally, check to find out about any licensing and legal requirements for your chosen business opportunity.

Goal Setting When Working From Home

In addition to setting up your new home based business, goal setting is crucial; it must be taken care of at the start of your business and it is also a good strategy to continue to set new goals as your home business develops.

The goals you set for yourself should be Specific, Measurable, Achievable, Realistic, and Timed. A specific goal that is measured through statistics and analytics, that is achievable and realistic so that you are not setting a goal that is out of your reach. A goal that can be achieved by implementing a business opportunity and working it within a period of time that is not unrealistic.

In my experience goal setting can often be overlooked at the start of a home based business and many people know what business they want to run but they dont know why! If the why isnt big enough then quite often the motivation dwindles and the business does not help the individuals meet the goals they have set for themselves.

Once the task of goal setting has been taken care of, you now have the challenge of putting those goals into action. This wont happen overnight, so remember you wont get rich quick, it will require work and dedication.

Starting A Home Based Business Final Remarks

Finally, remember that, as with all human ventures, there will be times when your work gets you down and you may feel like throwing in the towel. Dont quit!

Now you may seem to be getting nowhere, but the next opportunity may be just around the corner. If you quit, you may be missing out on that opportunity. See it through and dont quit! Keep going with your business, persevere, develop a no quit attitude, take yourself on a journey to success and work through all the barriers that will surely present themselves.

In the end you will win through and you will find yourself with a successful home based business on your hands where you not only are helping many people along the way but also making a very decent living working from home.

The Advantages of Niche Marketing for Your Home Based Business

The wild stories about online millionaires have circled the globe. The story of a 19 year old kid behind a computer making $10,000 dollars a day are about as common as UFO sightings. Unfortunately, they’re also about as realistic. While there is a vast opportunity to make money online, the majority of new marketers lose money before they even get started. They are devoured in an extremely competitive market, where only the strong survive. So what is the key to success in online marketing? Niche marketing. What exactly is niche marketing and what are the advantages of niche marketing? Niche marketing is focusing on a smaller piece of the pie and becoming an expert at it. This is avoiding the competitive markets and focusing on markets that you can win. While this sounds like a great theory, what exactly are the advantages of niche marketing?

First of all, you don’t have to spend as much to get involved. In many ultra-competitive markets, the cost of entry is so expensive; you can’t afford to get involved. Many first time marketers are on a shoestring budget and one mistake could be fatal. Starting in a small market allows you time to grow without losing your life’s savings in the process.

For example, if you use some form of pay-per-click advertising, you’ll have to put up your own money. If you dive right into a market like weight loss or making money at home, the cost of the keywords will be outrageous. You’ll probably pay more than $1 each time someone clicks on your ad. If your product doesn’t sell, you can lose a thousand dollars pretty quickly. Then you run home with your tail tucked between your legs and tell every one of the horrors of the internet.

Another one of the advantages of niche marketing is the lower number of competitors. If you’re using search engine optimization to get traffic, it will be easier. You’ll rank higher in the search engines because there won’t be 11 million other websites with the same keywords as you. This will result in more free traffic and therefore more profit for you. Another one of the advantages of niche marketing is the ease of operating your own business. While any brick and mortar business usually has some form of inventory or overhead, you won’t. A new entrepreneur can make money by selling someone else’s product. This means that you don’t have to warehouse any products or pay any salaries. You can just perform your duties and make money. This is a win-win for the companies selling products and for the marketer.

Focusing on a small niche market is vital to your success as an internet marketer. Just make sure that the market isn’t too small. If you’re trying to market a new Bluetooth headset exclusively to members of a select tribe in the Gobi Desert, you probably won’t make very many sales. Make sure that the niche has enough traffic to get you some sales.